77 inch LG OLED AI TV B5 120Hz Dolby Vision & HDR10 4K UHD (2025)
77 inch LG OLED AI TV B5 120Hz Dolby Vision & HDR10 4K UHD (2025) - Image 2
77 inch LG OLED AI TV B5 120Hz Dolby Vision & HDR10 4K UHD (2025) - Image 3
77 inch LG OLED AI TV B5 120Hz Dolby Vision & HDR10 4K UHD (2025) - Image 4
77 inch LG OLED AI TV B5 120Hz Dolby Vision & HDR10 4K UHD (2025) - Image 5

77 inch LG OLED AI TV B5 120Hz Dolby Vision & HDR10 4K UHD (2025)

Specifications

SKU:77B5PSA.ATS (77″)

Rental : RM560/mth  (5 Years)

 

 

Category:

Description

Key Features

  • The next generation of LG AI TV with Alpha 8 AI Processor Gen2
  • True black levels in every pixel create stunning contrast, depth, and detail
  • 100% Color Fidelity for accurate lifelike colors. 100% Color Volume for richer hues
  • 4 years of upgrades guaranteed over 5 years with webOS Re:New Program
  • New AI button, voice controls, drag and drop functions on the AI Magic Remote
  • Dolby Atmos® for immersive sound and incredibly lifelike graphics of Dolby Vision®

CES Innovation Awards – 2025 Honoree

*The CES Innovation Awards are based upon descriptive materials submitted to the judges. CTA did not verify the accuracy of any submission or of any claims made and did not test the item to which the award was given. webOS Re:New Program

On the screen of an LG OLED evo AI TV is an abstract image with impressive detail, color, and contrast. A magnified version of the alpha 8 AI Processor Gen2 is behind the TV. It glows with light illuminating the microchip circuits around it. The title reads LG OLED evo AI. Text is also visible, powered by LG alpha 8 AI processor Gen2. A gold logo with stars is in the corner that reads, world’s number one OLED TV for 12 years.

 

See the Details of Every

*Omdia. 12 years of Number 1 regarding most sold units 2013-2024. This result is not an endorsement of LGE or its products. Visit https://www.omdia.com/ for more details.

The smarter and faster alpha 8 AI Processor Gen2 from a decade of innovation

Our processor’s AI engine is capable of recognizing content by genre. Based on this information, it provides the most optimal picture quality settings to deliver better depth and detail.

The alpha 8 AI Processor Gen2 lights up orange and pink, and colorful bolts of light shoot out from it. The title talks about how the processor delivers 4K quality, stunning color and brightness. Image text reads approximately 1.7 times NPU greater AI Neural Processing and 1.4 times CPU Faster Operation.Perfect Black even in bright or dark spaces

Perfect Black is UL-verified and delivers true black levels to enhance perceived brightness and contrast, whether it’s bright or dark around you.

brightness and contrast, whether it’s bright or dark around you.

Living room space with a wall-mounted LG OLED TV. On the TV is a mountain range against a dark evening sky filled with stars. This scene is split in half. One side shows a duller, grayer version of the landscape labeled, Matte display. On the other side is a more pleasing picture with a larger dynamic range of blacks and whites. This is labeled, Perfect Black display. Logo certification is also visible, Perfect Black Technology delivers black levels less than or equal to 0.24 nit up to 500 lux. A text bubble is by its side it says, check the Perfect Black certification mark.

*LG OLED Display is verified by UL for perfect black measured to IDMS 11.5 Ring-light Reflection, based on typical indoor lighting environment (200 lux to 500 lux).

*Actual performance may vary depending on the ambient lighting and viewing environment.

Perfect Color

100% Color Volume and 100% Color Fidelity certified. Enjoy accurate, vibrant colors even in sunlight or dark environments

Colorful parrot in ultra-high definition against a black background. Water drops are suspended in the air all around it. The image showcases Perfect Color as each different hue on the parrot's body is vibrant and vivid. The dark background with the detailed water splashes also highlights how the screen is reflection-free. Different logo certifications from UL and Intertek are visible. These refer to its 100% Color Fidelity, 100% Color Volume, and reflection-free claim. Text is also visible, check the Perfect Color certification mark.

  • *’100% Color Fidelity’ and ‘100% Color Volume to DCI-P3’ applies to 2025 OLED TVs.
  • *LG OLED Display is verified by UL for Perfect Color measured to IDMS 11.5 Ring-light Reflection standards.
  • *100% Color Volume is defined as the performance of display which is equal or greater than the size of DCI-P3 standard color volume as verified independently by Intertek.
  • *The LG OLED Display is certified by Intertek for 100% Color Fidelity, measured according to the CIE DE2000 standard with 125 color patterns.

AI Picture Pro brings every frame to life

AI Super Upscaling and OLED Dynamic Tone Mapping analyze each frame’s elements to enhance resolution, brightness, depth, and clarity.

The next generation of LG AI TV

Complete your AI experience with AI Magic Remote featuring a dedicated AI button

Control your TV easily with AI magic remote — no extra device needed! With a motion sensor and scroll wheel, point and click to use it like an air mouse or simply speak for voice commands.

  • *AI Magic Remote’s design, availability and functions may vary by region and supported language, even for the same model.
  • *Some features may require an internet connection.
  • *AI Voice Recognition is only provided in countries that support NLP in their native language.
AI Voice ID

LG AI Voice ID recognizes each user’s unique voice signature and offers personalized recommendations the moment you speak.

  • *Reduced or limited content may be shown depending on region and network connectivity.
  • *Voice ID support may vary by region and country and is available on OLED, QNED, and UHD TVs released from 2024 onwards.
  • *It works only with apps that support the Voice ID account.
AI Search

Ask your TV anything. Built-in AI recognizes your voice and swiftly provides personalized recommendations to your requests. You can also get additional results and solutions with Microsoft Copilot.

  • *AI Search is available on OLED, QNED, and UHD TVs released from 2024 onwards.
  • *The US and Korea use the LLM Model.
  • *Internet connection required.

AI Chatbot

Interact with the AI Chatbot through your AI Magic Remote and address all concerns from configuring settings to troubleshooting. AI can understand user intent and will provide immediate solutions.

  • *Internet connection required.
  • *AI Chatbot available in countries supporting NLP in their native language.
  • *It is possible to link the AI chatbot to customer service.

AI Concierge

One short press on the AI button on your remote opens up your AI Concierge which provides customized keywords and recommendations based on your search and watching history.

  • *Supported menus and apps may vary by country.
  • *Menus displayed may be different upon release.
  • *Keyword recommendations vary according to the app and time of day.

AI Picture Wizard

Advanced algorithms learn your preferences by going through 1.6 billion image possibilities. Based on your selections, your TV creates a personalized picture just for you.

AI Sound Wizard

Choose the audio you like from a selection of sound clips. From 40 million parameters, AI creates a tailored sound profile tuned to your preferences.

New upgrade every year for 5 years with award-winning webOS Re:New Program

Get the benefits from the latest features and software with annual upgrades. A CES Innovation Awardee for the cybersecurity category, feel safe knowing webOS keeps your privacy and data, secure.

  • *webOS Re:New Program applies to 2025 OLED/QNED/UHD TVs.
  • *The webOS Re:New Program supports a total of four upgrades over five years, the threshold is the pre-installed version of webOS, and upgrade schedule varies from month-end to year-start.
  • *Updates and the schedule to some features, applications, and services may vary by model and region.
  • *Upgrades available for 2022 OLEDs and 2023 UHD and above models.

AI Sound Pro fine-tunes your sound for impact

Add a modern touch with a sleek design that blends into your space gracefully.

Ultimate Gameplay

Experience peak gaming with G-Sync compatibility, 0.1ms Pixel Response Time, and AMD FreeSync Premium. Get your game on without lag or motion blur.

Two images of a car in a video game side-by-side. One shows a lot of motion blur. The other is sharp and in-focus showing the high frame rate of LG OLED TV. Nvidia G-Sync logo and other relevant certifications are visible.

 

  • *OLED G5 features NVIDIA G-Sync, FreeSync Premium, GeForce NOW, Game Portal, VRR, ALLM, eARC, and HGiG.
  • *83/77/65 of OLED G5 only works with games or PC inputs that support 165Hz. And it runs up to 144 Hz on Dolby Vision inputs.
  • *HGiG is a volunteer group of companies from the game and TV display industries that meet to specify and make available for the public guidelines to improve consumer gaming experiences in HDR.
  • *Support for HGiG may vary by country.
  • *clearMR is a certification program of VESA to evaluate the motion blur performance of the display.

Best OLED TV for Movies

Watch movies come to life in your home cinema through FILMMAKER MODE with Ambient Light Compensation that adjusts to environmental lighting for picture quality that meets top filmmaker standards.

Dolby Vision & Ambient FILMMAKER MODE

Experience cinema as the director intended with Dolby Vision and FILMMAKER MODE with Ambient Light Compensation that adapts to surroundings and keeps visuals as close as possible to its original form.

Dolby Atmos

Let lifelike surround sound move all around you, making you feel like you’re in the center of all the action.

  • *Ambient FILMMAKER MODE is a trademark of UHD Alliance, Inc.
  • *Ambient FILMMAKER MODE with Dolby Vision is supported.
  • *Ambient FILMMAKER MODE auto starts on AppleTV+ and Amazon Prime video app.

 

Large white space filled with OLED TVs showing how LG has been introducing groundbreaking innovations for more than a decade. The world's number one OLED TV for 12 years emblem is also visible.

See the endless innovation

  • *The images above in this product detail page are for illustrative purposes only. Refer to the gallery images for a more accurate representation.
  • *All images above are simulated.
  • *Service availability varies by region and country.
  • *Personalized services may vary depending on the policies of the 3rd party application.
  • *AI Magic Remote may require a separate purchase depending on your TV’s size, model, and region.

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